Naeem Khan Spring ’20 Bridal

An exclusive behind the scenes look at the designer’s new collection inspired by unique corners of the world.

Being privy to an artist’s design process is a wildly inspiring privilege. A glimpse into the inner workings of an extraordinary mind, where logic serves no purpose. Where thoughts are non-linear. A place to lose yourself in the magic of a world guided by feeling, not thought.

When Naeem Khan invited us into his New York City atelier, and on the set of his Spring ’20 collection shoot – we were there in a heartbeat. Naeem is a designer we’ve long admired for the way he’s moved traditional bridal past its stereotype, transforming wedding gowns into works of art. Someone who has never chased trends, or given the market exactly what they’re looking for. Who doesn’t just do what has worked before. Naeem is a visionary, forging his own path, and a highlight every single season at New York Bridal Week.

On set Naeem has a commanding presence and a passion that is wildly infectious. A humble nature that dissolves all hierarchy within his team. Working along side seamstress, pattern makers and assistants, his hand is over every artisanal detail. A perfectionist who settles for nothing short of magic.

A nomadic soul with a bohemian undertone to his decadent gowns, travel is always Naeem’s muse and this season blended global influences of Moroccan architecture to tribal adornment and artisanal embroidery. The craftsmanship, and traditional sewing techniques that spill from his gowns is what defines Naeem’s work.  There was an impossible lightness to this collection, with diaphanous fabrics creating ethereal layers and falling into bell sleeves edged with delicate embroidery. Hand-stitched botanical motifs that grew over transparent tulle. Thick, decadent lace and intricate hand beaded accents.  Poetry in every detail. 


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