There’s a beauty in being so far removed from the rest of the world, the feeling of an untouched, undiscovered haven. Wildly independent, moving to a unique beat, Australia has an inimitable aesthetic shaped by it’s surroundings and relaxed lifestyle. Yet when it comes to finding bridal wear that fuses this poetic bohemianism with a refined classicism Australians long for – a trip abroad is usually called for.
After recognising this gap in the market, one of our favorite bridal boutiques The Mews (with stores in both the United Kingdom and New York), are now bringing their exclusive edit of French bridal wear to local shores, with a series of pop-up stores in Sydney and Melbourne for Australian brides this January!
Establishing themselves as the go-to boutique for elegant Parisian gowns, combined with the intimate service and design knowledge you want as a bride, The Mews team have attracted a global following, with U.S. brides queuing up for a spot on their waitlist within just moments of their New York City boutique launching.
Bringing with them a carefully curated selection of timeless gowns that cover every aspect of the niche they so perfectly cater for. Rime Arodaky for the wild hearted brides who want elegance with an edge, Laure de Sagazan for the classical romantics with poetic, intricate fabrics, Delphine Manivet for a modern take on nostalgic silhouettes, to name just a few. There’s something so beautifully diverse about the French designs they offer, yet the thread of commonality so clearly evident when experiencing each exquisite piece up close and touching the fabrics in person, lies in the quality. The French have an unparalleled attention to detail – a standard of work they completely set for themselves. It’s as if the commercial success of their work is an after thought, every intricate detail is executed with a precision and passion that reflects everything they stand for.
But besides the quality, what draws The Mews girls to French designers is the way they marry elegance with ease. Classicism with nonchalance. It’s something that resonates so beautifully with the Australian bride and the effortless chicness we are defined for, that makes complete sense for The Mews to carve out a new path in the Australian market.
Pop-up stores will be held in Sydney (18th – 22nd January 2019) and Melbourne (24th – 27th January 2019).
Appointments are already filling fast, to book your one-on-one consultation and see the beautiful new season collections, head over to The Mews website ASAP.
Find our handpicked edit of Bridesmaid brands from around the world on the Directory.