Our Story

The LANE is not your typical wedding and lifestyle publication. We won’t sell you cheesy done-to-death décor styling, or scare you with pageant style gowns and kitten heels. More importantly, we won’t promote just any brand willing to throw a few dollars our way for advertising.

The LANE is the wedding and event industry’s definitive online brand directory & style guide, carefully curated with only the best brands and services worldwide. We’re discerning about the brands we promote because we know what appeals to stylish readers. Our directory is a handpicked selection of talented artists and creatives that we truly believe in and would enlist to work on our own events in a heartbeat.

Inspired by my own experience as an Event Stylist and Art Director, The LANE is the breath of fresh air I felt the wedding & event industries desperately needed. The LANE is cutting edge bridal and lifestyle fashion. It's raw, honest articles. It's beautiful, emotive content that moves and inspires you. But most importantly it's about real emotion, real passion, and real connections with our audience.

My goal is to draw on a love of interiors, art, design & runway fashion to bring a new perspective to event planning. One that breaks away from dated and done-to-death bridal and decor styling, and helps readers dream up an event that is completely unique. Style is deeply personal. It’s about embracing who you are as an individual and allowing this to be reflected in every element of your celebration from fashion, to décor, to photography. It’s the passion and imagination an event exudes that makes it truly unique. Style is the heart and soul behind The LANE brand.

We hope you will fall in love with the collection of talented artists and creatives that we have discovered in The LANE Brand Directory, and draw inspiration for your events, weddings, home décor & holiday escapes from the soulful, unexpected ideas exposed on The LANE.

Karissa x

Get in touch: Contact Us (share your inspirations, ask us questions/advice & leave your comments - they're always read!)

Join The LANE Brands: Application process detailed here.

Submissions: Real Wedding submissions process can be found here.

Subscribe Mailing List / Facebook / Pinterest / Twitter / Instagram: @the_lane

Blog: The LANE Backstage

Bespoke Styling / Art Direction Services: The LANE Creative Studio

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