Careers

We’re looking for visionary minds and creative souls to join our expanding team at The Lane. We’re a company that believes in pushing boundaries, passionate about shaking up a dated wedding industry with innovative thinking and deeply inspired content drawn from our love of fashion, art, interiors, design and travel.

We’re a company for wild dreamers who believe no idea is too grand, for the magic seekers who refuse to settle for mediocre, for the optimists who dive in head first. We’re for those romanced by visuals, the written word, deep thought and raw honesty.

Join our small but growing team working remotely, for a career and lifestyle that spills with balance and contrast.

 

The Lane

Creative Scope / There’s never a dull moment given the broad scope of creative work between The Lane Creative Agency and Magazine – from digital runway shows, events, brand experiences, editorial shoots, fashion films, campaign shoots, social media and feature articles.

Luxury and Boutique Clients / Work with an international edit of the industry’s most beautiful brands and creatives – from luxury brands to boutique businesses in a range of different categories from fashion, bridal, travel, photography to film.

Career Growth / You’ll be part of a boutique, rapidly growing business with so much opportunity for career growth.

A Small, Passionate Team / Be part of our small, passionate, ambitious and down-to-earth team.

Balanced Lifestyle /  Dip your toes in the fast-paced business of fashion and the vibrance of a creative agency, while slipping back into the beautiful, languid lifestyle of Byron Bay (for those who live locally to our CEO/Creative Director) for a career grounded in balance.

Flexible Working Hours / We don’t subscribe to rigid 9-5 business hours or a corporate working environment. Enjoy the freedom of flexible working hours, as long as the job is done. Our team work hard and effortlessly deliver over and above, so we’re flexible outside of busy periods, collaborative projects and meeting times. Start early and finish early if it suits, enjoy a languid breakfast in the sun or take a pilates class in the middle of the day and make up hours in the evening.

Travel / We’re often off to dreamy locations around the world, shooting in the marble quarries of Italy, Sahara Desert of Morocco, Canary Islands in Spain, South Africa, New York City, Tahiti, Fiji and Hawaii, or exploring the otherworldly locations of our own back yard in Australia.

Social Media & Creative Submissions Editor

Position / Full Time

Locations / Remote to applicants located in Europe – ideally Italy, France or Spain.

Salary / Negotiable based on experience

Reports to / Managing Editor

Overview / Develop and creatively execute social media strategies across all channels to increase brand awareness, engagement and drive growth to support business objectives. Manage the publication of creative content submissions in line with The Lane’s editorial strategy. 

 

Key Responsibilities
  • Review & analyze content performance and data, work with the editorial and marketing teams to develop social media strategy and calendar. 
  • Work with the editorial and marketing teams to strategize project performance and amplification.
  • Create, implement and manage The Lane’s monthly social media & EDM/newsletter schedule across all platforms for both The Lane Creative Agency and Magazine.
  • Work closely with the editorial team to publish feature stories across social media.
  • Work alongside the editorial/creative agency teams to develop native content (or outsource where required).
  • Create and execute short form video content and editing treatments, including editorial shoot and event content when required. 
  • Design, publish and write copy for all social media posts (using both supplied content or native content).
  • Develop a creative partnership/influencer strategy, engage existing creative partners and artists across social campaigns.
  • Ensure The Lane’s core values and visual strategy is perfectly represented across all social channels at all times.
  • Enrich The Lane’s community relationships on social media.
  • Monitor & record all KPI performance & produce all required reports.

 

Requirements
  • Min 2 years previous experience in a Social Media Management role (or similar) with proven success, ideally in media/creative agency, fashion or interiors. Luxury experience an advantage. (note – wedding industry experience is not necessary).
  • Previous experience in marketing & photography/videography experience is an advantage.
  • Strong relationships with key media, creatives and relevant influencers.
  • Strong knowledge of the fashion & beauty, interiors and lifestyle industries.
  • Proficient with Planoly (or similar), Asana, Mac. 
  • Flexibility and accessibility for travel domestically and internationally and after-hour work where required, especially given international team / client-base and timezones.

 

Personal Qualities
  • Innovative and entrepreneurial with an expansive mindset.
  • Avid traveller, passionate about discovering unique pockets of the world. 
  • High achieving and self motivated – passionately strives to surpass expectations.
  • A wildly creative mind that is at the same time driven by strategy, data and is always up to date with the latest social media strategies and tactics.
  • Meticulously organized with exceptional time management skills & ability to prioritise.
  • Solutions orientated – always presents solutions not problems.
  • Passionate about fashion, art, interiors and design. Has an infinite list of saved brands, designers, creatives and artists that would align well with The Lane brand.
  • Obsessed with aesthetics, highly visual with an acute attention to detail. Understands the potent beauty of imagery and its emotive impact.
  • Persuasive and captivating visual storyteller who can write emotively. 
  • Exceptional communication & interpersonal skills with the ability to negotiate, influence and engage. 
  • Well presented & representative of The Lane brand.
  • Ability to both receive and provide constructive feedback where required, with a goal of continual growth.

 

To Apply

Email your CV and cover letter, together with example of previous social media/creative work relevant to this role that demonstrates your suitability, to careers@thelane.com (subject line: Social Media Manager + your name).

 

Start Date

March/April 2024 (TBC).

Business Development Executives

Position / 3-6 Month initial contract (Maternity Leave contract initially which will likely extend to ongoing contract or permanent position)

Locations / Remote & open worldwide but ideally located to key clients in USA, UK, Eastern Europe, Australia (Sydney or Melbourne)

Salary / Negotiable based on experience (Base + Commission & Bonuses)

Reports to / Business Development Manager.

Overview / Acquire and retain long-term, quality brand partners for The Lane magazine and creative agency, provide creative marketing solutions and achieve key business financial targets.

 

Key Responsibilities
  • Execute business development strategies to achieve KPI’s.
  • Develop and qualify a lead list consisting of creative brands & services that fit with The Lane’s strategic objective and core values.
  • Identify and propose bespoke brand partnership solutions within The Lane magazine and creative agency, tailored to each unique client.
  • Consistently reach sales targets and KPI’s.
  • Build and enrich strong, long-term relationships and retain brand partners.
  • Attend and prepare for brand partnership meetings and presentations.
  • Manage a sales funnel, analyze and forecasts using Salesforce reports.
Requirements
  • Min 2 years previous experience in a Business Development, Advertising/Media Sales or similar role (employment at a relevant fashion or lifestyle publication or creative agency an advantage)
  • Experience working with both luxury and boutique businesses.
  • Proficient in Salesforce.
  • Strong knowledge of digital marketing strategies / background in Marketing an advantage.
Personal Qualities
  • High achieving – passionately strives to surpass expectations.
  • Solutions driven – always presents solutions not problems.
  • Exceptional communication & interpersonal skills with the ability to negotiate, influence and engage.
  • Passionate about fashion, travel, art, interiors, and design.
  • Up to date with the latest digital marketing strategies.
  • Highly strategic with the ability to analyse, forecast and take initiative to develop strategies to achieve results.
  • Exceptional time management skills to meet deadlines and the ability to prioritize.
  • Flexibility with the understanding that calls and meetings may be outside of business hours where required and the willingness to do what it takes.
  • Well presented & representative of The Lane brand.
  • Ability to both receive and provide constructive feedback where required, with a goal of continual growth.

 

To Apply

Email your CV and cover letter to careers@thelane.com (subject line: Business Development Executive + your name).

 

Start Date

January/February 2024 (ASAP)

Freelance Creative Writers

 

We’re looking for freelance fashion, travel and lifestyle writers to create editorial content for The Lane Magazine.

Position / Freelance.
Location / Remote, open worldwide.
Salary / Negotiable based on experience.
Reports to / Editor & Creative Director.
Overview / Write creative copy for editorial articles across The Lane magazine, to meet content strategy and KPI’s.

 

To Apply

Email your CV, cover letter and relevant examples of your work to careers@thelane.com (subject line: Freelance Writer + your name).

 

Deadlines / Start Date

Ongoing

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