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Fusing modern bridal looks with nostalgic details, Oui The Label’s flagship boutique in Melbourne spills with elegantly unadorned styles that transcend extravagant trends. Featuring contemporary cuts in flattering necklines, billowing sleeves, and dramatic skirts, the collection elevates silhouettes through quality unembellished fabrics. For those allured by ease and simplicity, the brand seamlessly balances sculptural and voluminous forms with uncomplicated finishes.
A collection of looks that feel inherently individual, Oui The Label blends classic and luxe to create timeless wedding dresses designed to style and make your own. Embracing their muse’s femininity as a modern woman, their designs resonate with the contemporary bride through versatility and adaptability. A testament to this, Oui The Label’s sister brand, Chérie By Oui, presents a whimsical series of adorned pieces that capture the essence of couture.
“For those allured by ease and simplicity, the brand seamlessly balances sculptural and voluminous forms with uncomplicated finishes.“
Visit Oui The Label’s flagship boutique in Melbourne to discover the full collection and find all selected stockists, via the Oui The Label website.
Photography by Aldo Baskoro.
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