UK and European Bridal Boutique Guide

An edit of must-visit bridal boutiques and stockists dotted throughout Europe and the United Kingdom, renowned for their modern approach to bridal.

A region spilling with timeworn facades, cliffside cities enveloped by azure seas, whimsical country gardens and ancient castles – Europe and the United Kingdom hold some of the world’s most magical destination wedding locations. For brides-to-be with the most diverse locations at their doorstep, we’ve put together an edit of must-visit bridal boutiques and stockists dotted throughout the continents. 

From iconic English labels, city boutiques awash with dreamy interiors, to hidden couture gems accessed by cobblestone paths – this diversely different selection of boutiques are woven together by their modern approach to bridal.


A little sanctuary in the heart of Midlands, this dreamy, white-washed space offers modern bridal shopping devoid of all the cliches. Far more than a boutique, Amare is a bespoke experience designed for each individual bride. Before even stepping foot into this beautiful space, a pre-appointment phone call with owner Lyndsey Gibbons will be arranged to make sure every detail (down to your choice of essential oil!) is considered. 

In an intimate appointment, champagne in hand, you’ll be guided through racks that spill with silhouettes by independent designers. Stocking gowns from Prea James, A La Robe, Alexandra Grecco, Harriette Gordon, Halfpenny London and regularly hosting trunk shows with the likes of Christie Nicole and Newhite – Amare’s gown edit is carefully curated, guided by a sense of individual magic that the brand is known for. 

Brand Highlights

  • Independent Designers / Here you’ll find racks spilling with a thoughtfully curated edit of modern wedding designers and refreshingly unexpected bridal gowns and accessories. 
  • Bespoke Experience / Ask any bride who has shopped at Amare, and while they are allured by the unique gowns stocked at Amare, it’s the level of thoughtful detail infused in their shopping experience that forever lingers. 
  • Modern Accessories / Amare stocks bridal accessories you’d actually wear like keshi pearls by Lori Muldon and statement earrings by A.B. Ellie, as well as the most beautiful vow books by one of our favorite artists Acqua & Ink. 


Middleton, Staffordshire UK

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